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Market Research

This guide will assist you in finding the sources you need to conduct Market Research.


PPLD Resources

Please note that a library card that begins with "4" and pin number are required to access databases outside of a libary.

Video Tutorials for DemographicsNow:

Richard K. Miller & Associates (RKMA) publishes annual business reference eBooks focused on marketing and the consumer marketplace. Each eBook includes market assessments and forecasts, sector trends, profiles of market leaders, and statistics. In addition to in-depth analyses, the eBooks include links to hundreds of websites for additional information.

Business-to-Business Marketing 2024

Consumer Behavior 2024

Consumer Marketing & Advertising 2024

Consumer Use Of The Internet & Mobile 2024

Entertainment & Leisure Market Research 2024

Restaurant, Food & Beverage Market Research 2024

Retail & E-Commerce Market Research 2024

Sports Marketing 2024

Travel & Tourism Market Research 2024

U.S. Cities & Communities 2024